5 Content Types You Can Create in Sales Studio
Oct 8, 2025
Vibe coding has changed everything. For sales, instead of starting from scratch or hunting through old decks, what if you build exactly what you need using prompts.
Here are the 5 types of content you can create in AnyTeam’s Sales Studio feature- and why each one matters when deals are on the line.
1. Battle Card
What it creates: Competitive positioning that uses real intelligence from your deals, not generic marketing materials.
Sales Studio knows that your competitor struggles with enterprise security because it was mentioned in three different sales calls. It knows their pricing breaks down at scale because it’s research includes a significant number of customer complaints. Your battle card writes itself using actual insights, not general positioning.
2. Account Plan
What it creates: Strategic account roadmaps that actually reflect your customer's current reality, not outdated assumptions.
Sales Studio knows that your champion just got promoted because it tracked the LinkedIn update. It knows budget approval moved from Q4 to Q1 because it caught the mention in last week's meeting. It knows the technical evaluation expanded to include security requirements because it saw the new stakeholders joining calls.
3. Customer Case Study
What it creates: Compelling success stories that resonate with your specific prospect's exact situation and challenges.
Sales Studio knows your prospect is struggling with data integration because they mentioned it in discovery calls. It knows they're evaluating three vendors because it tracked the competitive mentions. It knows their timeline is driven by a compliance deadline because it caught that detail in a recent meeting. It knows to do the work you already know for you so you can focus on what you don’t know.
4. Quarterly Business Review (QBR)
What it creates: Quarterly business reviews that showcase genuine partnership impact, not generic metrics and renewal pitches.
Sales Studio knows your customer expanded usage by 40% because it tracked their platform activity. It knows they're planning a new initiative because it caught the budget discussion in their internal Slack. It knows which features drove their biggest wins because it saw the success mentions in email threads. Your QBR presents actual business outcomes, future opportunity alignment, and strategic roadmap planning—not recycled slide decks and vanity metrics.
5. Value Proposition
What it creates: Personalized value statements that speak directly to your prospect's current priorities and pain points, not industry buzzwords.
Sales Studio knows your prospect is frustrated with manual reporting because they complained about it in three different calls. It knows their current solution fails during peak usage because it heard the technical complaints. Your value proposition crafts key messages tailored to their specific challenges, quantified business impact, and decision-making criteria. Stop pitching products and start solving the exact problems your prospects actually have.