Meeting Guidance: What AEs Actually Get During Calls
Oct 8, 2025
Meeting intelligence that actually makes you better at selling
Picture this: You're 15 minutes into a discovery call with a Fortune 500 prospect. They just mentioned a pain point you've heard before, but you can't quite remember which case study would hit perfectly. Your brain is juggling active listening, note-taking, and trying to recall the exact ROI numbers from that similar deal you closed last quarter.
Meanwhile, your screen is lighting up with contextual guidance that knows exactly what to say next.
Welcome to meeting intelligence that actively makes you better at selling.
The Problem with "Smart" Meeting Tools
Most meeting intelligence tools are glorified transcription services. This is simply data collection with a fancy dashboard, instead of real intelligence.
Real meeting intelligence should feel like having your a product expert sitting next to you, feeding you the perfect responses and insights in real-time. It should know your deals, understand your messaging, and anticipate what your prospect needs to hear next.
What Live Guidance Actually Looks Like
AnyTeam's Call Companion feature transforms your calls from reactive conversations into strategic engagements. Here's what's happening on your screen while you're talking:
Contextual Conversation Prompts
When your prospect mentions budget constraints, the system instantly surfaces relevant cost-savings examples from similar deals. When they ask about implementation timelines, you get specific project phases and realistic milestones based on companies their size.
Real-Time Objection Handling
The moment you hear "we're happy with our current solution," relevant competitive differentiators appear on your screen. These are better than generic talking points, with specific advantages that matter to this particular prospect's situation.
Stakeholder-Specific Messaging
What happens if mid-conversation, you realize you're talking to a technical buyer when you prepared for an economic buyer? Or, someone you weren’t expecting joins in on the call? The system automatically adjusts, giving you background information and talking points that resonate with their role.
Next Best Action Suggestions
As the conversation evolves, you get recommendations: "Ask about their Q1 budget cycle," "Reference the [Company X] case study," or "Suggest a technical deep-dive with their IT team."
The Technical Foundation That Makes It Work
This system processes multiple data streams simultaneously by:
Conversation Analysis: Real-time speech processing identifies keywords, sentiment, and conversation flow to understand context and momentum.
Account Intelligence: Integration with your CRM, previous interactions, and research data provides relevant background that influences every suggestion.
Previous Meeting Context: All details from your last meetings are available for reference in each account. No more mixing up where you last left off.
Pattern Recognition: Over time, the system learns from your successful deals to identify similar buying signals and recommend proven responses.
Meeting Intelligence That Actually Guides
Traditional meeting tools focus on what happens after the call ends. AnyTeam's Call Companion feature focuses on what's happening while you're still talking:
Dynamic Battle Cards
Competitive mentions trigger access to relevant differentiators, customer wins, and positioning statements tailored to the current conversation context.
Case Study Recommendations
The system matches conversation topics to relevant customer success stories, complete with specific outcomes and comparable company details.
Technical Validation
For complex B2B sales, technical questions trigger access to specification sheets, compliance documentation, and integration guides relevant to their current tech stack.
The Experience from an AE's Perspective
Sarah, a senior AE at a SaaS company, describes her first Live Meeting experience:
"I was talking to a CFO about budget planning, and suddenly I had three relevant ROI examples on my screen—all from companies in their industry, all with similar employee counts. I didn't have to fumble around trying to remember which case study to reference. It was like having instant access to every successful conversation I'd ever had."
The guidance isn't intrusive—it appears contextually as sidebar suggestions that enhance rather than distract from the natural conversation flow.
The Competitive Advantage
While your competitors are taking notes and hoping they remember the right responses, you're getting intelligent, contextual guidance that helps you:
Ask better discovery questions based on what's working with similar prospects
Handle objections with proven responses from comparable deals
Reference relevant case studies and ROI examples instantly
Adapt your messaging mid-conversation based on buyer role and interests
Identify the perfect moment to advance the deal or suggest next steps
Meeting Intelligence That Actually Works
AnyTeam's Call Companion feature transforms every call into an opportunity to leverage your collective sales wisdom and proven methodologies.
The result? Conversations that feel more natural, confident, and successful. You're not just winging it based on memory and intuition, you're operating with the full power of your sales organization's knowledge at your fingertips.